Principal Product Manager, Network Economics

BetterHelp is hiring a Principal Product Manager to own therapist compensation and incentives that help align therapist supply with client needs across states and insurance plans. The role defines and tests compensation and incentive mechanisms, measures their business impact, and collaborates across product, clinical, finance, and operations teams.

Responsibilities:

• Own the incentive system that moves therapist availability toward where clients actually need it, designed to be targeted, measurable, and reversible
• Own the structure and clarity of the compensation model itself: what a therapist can predict about their earnings, and what the model rewards them for
• Define what “well supplied” means for a network like ours, and build the tools and features that close the gap
• Build a compelling and sustainable earnings proposition for therapists, and use controlled rollouts and rigorous measurement to learn what actually moves availability before we commit to it, all within the realities of a licensed, independent clinical workforce
• Incentivize the specific behaviors that create client access, including therapist availability, match acceptance, and continuity of care
• Analyze and quantify the impact of every change we make, then draw conclusions and plan next steps based on actual data
• Partner closely with matching, eligibility, member experience, therapist experience, and provider acquisition. Your systems and theirs depend on each other
• Work cross-functionally with finance, clinical, legal, marketing, data science, and operations, who have a stake in nearly everything this role touches, to get a change designed, approved, launched, and measured
• Participate in setting the strategy and long-term direction for the organization, both within and beyond the context of product
• Own KPI’s and be obsessed about them
• In a nutshell: Diagnose, model, design, test, measure, decide, systematize

Requirements:

• 8-10 years experience in a product role with proven success through measurable impact and increasing responsibilities, including experience owning pricing, incentives, payouts, or supply-side economics in a two-sided marketplace
• Super analytical: you can build the model, defend it in a room with data science, and explain it to a CFO without losing either audience
• Deep understanding of unit and business economics, and a proven ability to balance business, clinical, and technical considerations in a product decision
• You know which decisions to test cheaply and which ones you only get to make once, and you can tell the difference under time pressure
• Strong understanding of marketplace dynamics and two-sided marketplace business models
• Sound judgment in ambiguity. You can tell when the evidence is good enough to act on and when the right move is to dig deeper, and you can explain which call you're making and why
• A track record of driving cross-functional decisions to a conclusion without authority over the people who have to agree
• Excellent written communication. Much of this role is making a quantitative argument that an executive audience can act on
• Excellent organizational and leadership skills, strong attention to detail, able to work independently
• Experience with supply-side economics in a marketplace where supply is labor: ride-hail, delivery, or a professional services marketplace
• Experience compensating an independent contractor workforce, and familiarity with the constraints that come with it
• Experience in healthcare, insurance, or another business where eligibility and payer rules shape who can serve whom
• Fluency with experimentation and causal inference where clean randomization isn't always available