Experiential Marketing Manager

MetaMask is hiring an Experiential Marketing Manager to produce real-world experiences for its users, partners, creators, and builders. The role leads end-to-end event production, contributes to event strategy and creative execution, and measures results across global events and activations.

Responsibilities:

• Produce events and experiences end to end: venues, run of show, fabrication, AV, F&B, and staffing, working alongside our production agency partners
• Own timelines, workback plans, and budgets for multiple events running in parallel across regions
• Source, negotiate with, and manage agencies, venues, and vendors in APAC, the US, Europe and LATAM
• Run registration and guest management, from guest lists and approvals to VIP access and arrival
• Build programming for events and panels, including formats, session flow, and speaker coordination
• Keep the operational side tight: source-of-truth docs, trackers, internal team staffing, and on-the-ground comms during conference weeks. Build playbooks that make each event easier to run than the last, using AI tools to move faster
• Partner with cross-functional teams across product, marketing, business development and more to turn briefs into event plans with clear audiences, objectives, and success metrics tied to product and business goals
• Help develop and refine concepts with the creative team. Bring a point of view on formats, venues, and cultural trends, and work with designers and copywriters on decks and creative deliverables
• Work with content capture teams so every event produces strong stories and shareable content
• Track post-event results, including attendance, registration data, and social reach and sentiment, and write recaps that show what worked and what to change
• Over time, help source and manage co-hosts and sponsors for our owned franchises

Requirements:

• 5+ years in event production, experiential marketing, or brand activations
• Experience producing large-format or competitive live events, such as tournaments, launches, or live viewing events
• A track record of delivering multi-city or international events on time and on budget
• Experience managing agencies and vendors and negotiating contracts under tight deadlines
• Experience producing premium or invite-only experiences for high-value guests
• Strong initiative. You spot what needs to happen and do it before anyone asks, and you stay steady when the plan changes
• Strategic and creative judgment. You connect an event to a product or business goal, and you bring ideas that sharpen a concept
• A systems mindset. You turn one-off events into repeatable processes
• Clear, confident communication with stakeholders at every level, including senior leadership. Partners, vendors, and colleagues want to work with you again
• Curiosity about money, markets, and how people trade, save, and spend
• Based in the US or EU
• ideally in fintech, crypto, consumer tech, esports, or entertainment
• Experience in crypto, whether producing events for digital asset audiences or at global conferences such as Token2049, Korea Blockchain Week, EthCC, or Devcon
• Experience sourcing or managing event co-hosts and sponsors
• Relationships with brands, creators, or communities that could become MetaMask partners
• An existing network of production vendors, agencies, and venues across multiple regions
• Familiarity with tools like Notion, Slack, and Luma