Sales Representative - General Contractor

JOB SUMMARY

The Opportunity: Own Your Territory, Drive Your Income

The General Contractor (GC) Sales Representative is responsible for developing and owning a book of business within the general contractor and construction channel, selling dock and door solutions on new construction and retrofit projects. This role operates as a true hunter—identifying project opportunities early in the pipeline, positioning DuraServ as the preferred vendor of record, and driving specifications through GCs, subcontractors, and project owners. Success in this role requires the ability to operate within long-cycle, project-based sales while simultaneously prospecting aggressively to build a sustained pipeline.

ESSENTIAL JOB FUNCTIONS

Channel Prospecting: Conduct proactive outreach to general contractors, construction managers, developers, and subcontractors to identify active and pre-construction project opportunities within the assigned territory.

Bid & Specification Management: Engage early in the project lifecycle to influence specifications, submit accurate and competitive project bids, and position DuraServ as the preferred dock and door solutions provider.

Project Pipeline Ownership: Maintain a disciplined, forward-looking pipeline of new construction and retrofit opportunities using CRM tools—tracking bid status, decision timelines, and competitive position on every active project.

Cross-Channel Collaboration: Partner with End User Sales Representatives and Service Technicians to ensure seamless project handoffs, identify service contract opportunities post-installation, and maximize total account revenue.

Relationship Development: Build and sustain trusted relationships with GC procurement leads, project managers, estimators, and ownership groups to earn preferred vendor status on future work.

Proposal & Quote Management: Prepare technically accurate, professionally presented project proposals and quotes that reflect scope, specifications, and site requirements with zero margin for error.

Market Intelligence: Stay ahead of project activity in the local construction market—tracking permits, planned developments, and competitor positioning—to ensure DuraServ is engaged before the competition.

Sales Cycle Ownership: Manage the full sales process from initial bid invitation through contract award, coordinating internal resources to ensure delivery commitments are met and client expectations are exceeded.

This job description is not designed to cover or contain a comprehensive listing of the required activities, duties, or responsibilities of the team member. Duties, obligations, and activities may change, or new ones may be assigned at any time with or without notice.

Reasonable accommodation may be made to enable individuals with disabilities to perform these essential functions.

LEADERSHIP COMPETENCY MODEL

This role requires the demonstration of the following competencies:

KNOWLEDGE, SKILLS, AND ABILITIES

Hunter Mentality: A relentless drive to identify and pursue new construction opportunities without dependence on inbound leads or reactive bid lists.
Persuasive Communication: Skill in presenting ROI-driven solutions to GC decision-makers, project owners, and estimators at all levels of an organization.
Construction Market Knowledge: Working knowledge of the commercial and industrial construction bidding process, project phases, and GC/subcontractor channel dynamics.
Technical Aptitude: Ability to read construction documents, interpret project specifications, and translate scope requirements into accurate dock and door solutions.
Pipeline Discipline: Skill in managing a high-volume, long-cycle sales pipeline with consistent CRM accuracy, bid tracking, and disciplined follow-through on every active opportunity.
Emotional Intelligence (EQ): Ability to build credibility and rapport quickly in a relationship-driven, competitive channel environment where long-term trust drives repeat business.

SUPERVISORY RESPONSIBILITIES

This position has no supervisory responsibilities.

WORK ENVIRONMENT AND PHYSICAL DEMANDS

Primarily field-based within assigned territory
Frequent travel to construction sites, GC offices, and project locations
Prolonged periods of driving, walking job sites, and standing
Must be able to lift and carry up to 25 pounds at times

PLANNED BUSINESS TRAVEL

This job requires approximately 70% planned business travel within the assigned territory.

EDUCATION AND EXPERIENCE

High School diploma or equivalent is required. Associate or bachelor’s degree, preferred.
2+ years of B2B outside sales experience, with a proven track record in construction sales, building products, or related industrial services.
Demonstrated experience managing a project-based sales pipeline from bid to close within the general contractor or construction channel.
CRM proficiency with the demonstrated ability to manage project pipelines, bid tracking, and activity data using modern sales tools.

EEO STATEMENT

DuraServ is an equal-opportunity employer. We prohibit discrimination and afford equal employment opportunities to team members and applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.

Our EEO policy applies to all aspects of the relationship between DuraServ and its team members, including recruitment, employment, promotion, transfer, training, working conditions, compensation, benefits, and application of policies.

Sales Representative - General Contractor

Key skills

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