Staff Product Designer

Taptap Send is hiring a Staff Product Designer to shape its global brand and build products for its cross-border fintech business. The role leads brand and visual evolution, design-system infrastructure, new product offerings, and design quality across the company’s products.

Responsibilities:

• Brand and visual evolution. Push our identity somewhere distinct and memorable without losing sight of the fact that people come to us to complete an important financial task and should leave feeling rewarded for it. Visual distinctiveness in service of trust, not in tension with it
• The design system. Expand it from a component library into real infrastructure: tokens, motion, content patterns, and the documentation that lets a small team ship consistently across mobile, web, and internal tools
• New product offerings. New surfaces and new lines of business, taken from a rough hypothesis to a shipped product with measurable impact on customers and on the business
• The craft bar. You hold the standard for what great looks like here, and you're the person who helps make the call on when something is genuinely done

Requirements:

• Your portfolio shows range and depth
• Consumer mobile products you took from ambiguity to launch, plus evidence of systems thinking — not just screens, but the structure underneath them
• Craft fundamentals are table stakes for you
• Visual hierarchy, typography, content strategy, micro-animation, information architecture
• You reach for AI tools as naturally as design tools
• LLM-assisted prototyping, code editors, component generation, workflow automation — and you have a point of view on where they genuinely increase velocity versus where they produce plausible-looking work that fails in the details
• You sweat the details and know which ones to trade away
• Pixel-perfect where it matters, pragmatic where it doesn't, and clear about the difference
• You care deeply about our customers
• You've either lived something close to their experience — sending money home, navigating financial systems that weren't built for you — or you're the kind of designer who does the work to understand it, and puts the use case at the center of every system you build
• You're comfortable being the most senior designer in the room
• You influence roadmaps through evidence, prototypes, and shipped artifacts rather than authority
• Fintech, marketplaces, or other high-trust consumer categories are a plus