Role Overview

Lead and develop the product marketing function, managing and mentoring Product Marketing Managers.
Define product marketing priorities aligned to company growth objectives.
Serve as a strategic voice across Product, Marketing, and Revenue leadership.
Balance strategic leadership with hands-on execution.
Drive launch planning, cross-functional alignment, and execution across Product, Sales, Marketing, and Customer Success.
Develop launch messaging, enablement programs, and supporting assets.
Ensure launches drive adoption, pipeline, and revenue impact.
Develop messaging frameworks, battlecards, talk tracks, and training programs.
Deliver compelling enablement sessions to sales and customer-facing teams.
Continuously improve enablement based on field feedback and business metrics.
Identify enablement opportunities that accelerate pipeline, conversion, and expansion.
Define differentiated product positioning and value propositions.
Translate complex technical capabilities into clear customer value.
Lead competitive intelligence and market analysis.
Provide insights that influence product strategy and roadmap direction.
Partner closely with Product Management on roadmap alignment and product strategy.
Collaborate with Sales, Customer Success, and Marketing to drive adoption and growth.
Work effectively with individual contributors and senior leadership across global teams.
Operate successfully within a distributed organization with strong collaboration across U.S. and India teams.
Engage customers and prospects to understand needs and validate messaging.
Develop customer proof points including case studies and success stories.
Represent product marketing internally and externally through presentations and thought leadership.
Define and track success metrics for product marketing initiatives.
Use data to inform strategy and improve go-to-market effectiveness.
Demonstrate impact on pipeline, ARR growth, product adoption, and retention.

Requirements

5+ years of experience in B2B product marketing or related roles.
Experience managing product marketing teams while remaining hands-on.
Proven success leading product launches and go-to-market programs.
Strong sales enablement experience and ability to train customer-facing teams.
Exceptional presentation and communication skills.
Experience working cross-functionally across Product, Sales, Customer Success, and Marketing.
Strong strategic thinking with demonstrated business impact.
Data-driven mindset with ownership of business outcomes.
Experience working with global teams.
Open for travel up to 30
40%.

Benefits

Health insurance
Professional development opportunities

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Open Positions (1)

Marketing

Director – Product Marketing