Conceive and manage A/B, multivariate, and redirect testing initiatives in tools like Dynamic Yield
Ability to think strategically and collaborate with clients on their short and long-term business objectives and plans
Assist department leadership in managing overall CRO program development, including evolving the offering, pre-sales support, margin analysis, etc.
Review analytics/data for tests and experiences from Google Analytics and 3rd Party Platform and report findings to Senior Strategist
Use analytics to identify new opportunities for testing and improvements
Attend daily scrum calls with the Program Manager, Strategist, and Development to track the progress of current client technical requests
Coordinate deliverables and deadlines for multiple clients (4-6) promptly
Use 3rd party platform to set up, test, and launch experiences as requested by the client
Attend weekly team and client meetings
Professionalism to be client facing

Minimum 3 years of Optimization / Personalization Party platform experience (Dynamic Yield, Adobe Target, etc)
Analytics Experience (Google and/or Adobe Analytics)
Google Workspace (sheets, slides, docs, Gmail)
Strong time management skills
Digital Marketing Experience is a plus
Knowledge of HTML / CSS a plus
Gravitas with clients and internal stakeholders, ability to lead large meetings
Willing to work 9AM-5PM US CST

CRO Consultant

Key skills