Sales Director

Role Overview

• Sales Leadership: Lead, mentor, and grow a small but expanding sales team, initially consisting of one Account Executive and two new hires, with a clear roadmap for growth into international markets.
• Full Sales Cycle Management: Own and manage the entire sales cycle, from lead generation (inbound and outbound) to close. Develop strategies to optimize both inbound leads and outbound prospecting efforts.
• Hands-on Deal Management: Personally handle and close large, complex deals, with a focus on multi-location fitness chains and enterprise-level customers.
• Revenue Growth: Develop and execute strategies to quadruple our revenue over the next 18 months by effectively managing the pipeline and driving conversion.
• Sales Strategy & Execution: Collaborate with the Chief Growth Officer to refine our go-to-market strategy, incorporating a balanced mix of inbound and outbound sales tactics, pipeline management, and deal closing.
• Team Development: Help recruit, onboard, and develop new sales talent, fostering a high-performance, goal-oriented sales culture.
• Strategic Partnerships: Potential to expand into overseeing and managing strategic partnerships to drive additional revenue streams and growth opportunities.
• Collaboration: Work closely with marketing and product teams to ensure alignment between sales strategies, customer acquisition efforts, and product development.
• Forecasting & Reporting: Provide accurate sales forecasts, monitor KPIs, and deliver insights on deal flow, pipeline health, and team performance.

Requirements

• 7+ years of full sales cycle experience, preferably in B2B SaaS, including a mix of inbound lead management and outbound prospecting. At least 2 years in a leadership or management role ideally at a seed or Series A startup.
• Proven track record of closing complex, high-value deals, particularly in the fitness or related industries (e.g., wellness, sports, health tech).
• Experience managing both inbound and outbound sales pipelines, with a strategic approach to optimizing lead conversion and deal velocity.
• Strong leadership and team management skills, with a focus on mentoring and developing talent.
• Experience in building and executing a sales strategy from scratch, including team scaling and process improvements.
• Excellent communication and negotiation skills, with the ability to manage relationships with C-suite executives and key decision-makers.
• Hands-on, “roll up your sleeves” approach with a passion for building a business from the ground up.
• Bonus: Bilingual in French (not required) and English.
• Bonus: Experience working in the fitness tech or health SaaS industry.
• Nice to have: Interest or experience in leveraging the newest AI capabilities and automation to create efficient and scalable inbound and outbound sales processes.

Benefits

• Competitive total compensation package.
• Remote-first culture with flexibility.
• The opportunity to shape the future of a fast-growing SaaS startup.
• A collaborative, growth-oriented team culture.
• Direct access to the executive team and significant responsibility from day one.