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Digital Marketing Specialist at Prayag Health | JobVerse
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Digital Marketing Specialist
Prayag Health
Remote
Website
LinkedIn
Digital Marketing Specialist
India
Full Time
2 hours ago
No Sponsorship
Apply Now
Key skills
JavaScript
Analytics
About this role
Role Overview
Design, implement, and deliver digital marketing programs
Identify new and exciting opportunities and establish brand awareness
Comprehend categories, products, customers and business goals
Know the persona of customers and understand their needs
Research products and competitors to identify opportunities
Establish a digital marketing strategy across various engagement channels
Develop effective paid search strategies
Monitor advertisement budgets and oversee search platform accounts
Track KPIs, analyze web traffic metrics
Requirements
Proven SEM experience with PPC campaign management across multiple web and social channels
In-depth experience with website analytics tools such as Google Analytics
Solid understanding of performance marketing, conversion, and online customer acquisition
Expertise in keyword research, data analysis and reporting
Knowledge of ranking factors and search engine algorithms
Up-to-date with the latest trends and best practices in SEO and SEM
Strong business acumen and expert communicator
Experience with A/B and multivariate experiments
Basic understanding of HTML, CSS, XML, JavaScript, and web development and industry-leading commerce tools
Bachelor's/Master's in Marketing, Quantitative, Media or a related field
Google Adwords Certification
Google Analytics and other SEO training are welcome
Benefits
Competitive salaries
Perks in exchange for expertise and skills
Apply Now
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