Brainstorm for innovative ideas and strategies for effective content
Conducting in-depth research on industry-related topics to develop original content.
Developing content on a variety of topics for blogs, articles, product descriptions, social media, and the company website.
Assisting the marketing team in developing content for advertising campaigns.
Proofreading content for errors and inconsistencies.
Editing and polishing existing content to improve readability.
Creating compelling (eye-catching and innovative) headlines and body copy that will capture the attention of the target audience.
Identifying customers’ needs and recommending the latest content to address gaps in the company's current content.
Research markets and industries to create content that is innovative and original.
Should also be well versed with creative web content, blogs, articles, and press release according to the requirements.
Must have some experience in SEO writing and internet research. Conducting keyword research and using SEO best practices to increase traffic to the company website.
Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement
Requirements
Bachelor’s degree in English, Communications, Marketing, Journalism, or related field preferred
3+ years of professional writing experience, especially with digital platforms
Familiarity with keyword placement and SEO
Portfolio of published work
Should have excellent writing skills with unblemished grammar expertise
Able to multitask, prioritize, and manage time efficiently.
Self-motivated and self-directed
Proficient in all Microsoft Office applications.
Excellent writing and editing skills.
The ability to work in a fast-paced and high demanding start-up environment.
The ability to handle multiple projects concurrently.