Paid Media Marketer

Role Overview

• Are you passionate about paid media and looking for an opportunity where you can grow, innovate, and have a real impact?
• A leading UK-based advertising agency is seeking a talented Paid Media Marketer to join their expanding team.
• Specializing in student recruitment marketing, this award-winning agency works with over 40 higher education institutions globally and is redefining how these organizations connect with their audiences.
• This fully remote role is perfect for someone based in South Africa who wants to collaborate with a dynamic, forward-thinking team while working on meaningful campaigns that drive results.

Requirements

• Planning, executing, and optimizing paid media campaigns across platforms, including Google Ads, Meta Ads Manager, LinkedIn, and TikTok.
• Driving innovative solutions and developing cutting-edge strategies to help clients achieve their goals.
• Specializing in a specific advertising platform, becoming a subject matter expert, and providing training and insights to the wider team.
• Delivering insightful campaign analysis and recommendations to clients throughout and after campaigns.
• Setting up and managing Google Analytics 4 accounts, ensuring effective tracking and reporting.
• Leading client calls and presentations, sharing campaign results, strategies, and new ideas with confidence.
• Collaborating with team members to review and refine optimizations, ensuring continuous improvement in paid media delivery.
• Experienced: You have a proven track record of managing paid search and social campaigns on platforms like Google Ads, Microsoft Advertising, Meta, LinkedIn, or TikTok.
• Data-driven: You’re analytical and focused on performance, able to interpret data and provide actionable insights to improve campaigns.
• Detail-oriented: You’re organized and skilled at managing multiple projects simultaneously.
• Communicative: You’re confident in presenting ideas, strategies, and results to clients and team members.
• Eager to grow: You have a passion for continuous learning and are open to mastering new tools, platforms, and strategies.
• Bonus points: Meta Blueprint certification or experience with tools like Google Campaign Manager 360 and Search Ads 360.

Benefits

• Flexibility with fully remote working.
• Opportunities for personal and professional growth within a supportive, innovative team.