Digital Marketing Associate – Global

Role Overview

• Collaborate with the minds behind our platform, molding the product roadmap and marketing strategy based on data-driven insights.
• Become the bridge between builders and users, fostering a vibrant developer community and championing their needs in every step of product development.
• Orchestrate epic product launches, crafting compelling narratives, and overseeing press releases, landing pages, social media blitzes, and strategic co-marketing partnerships.
• Turn up the volume on our brand, driving market awareness and propelling existing products to new heights.
• Sculpt our online identity, crafting captivating narratives and strategies to solidify our online presence and resonate with developers.

Requirements

• Content Creation Mastery: Weave captivating stories across written and visual mediums, using tools like Google Docs, design platforms (e.g., Canva, Figma), and experience with content management systems (CMS).
• Data Decoder: Mine insights from analytics platforms (e.g., Google Analytics, Mixpanel, Amplitude) and marketing automation tools (e.g., HubSpot, Marketo) to inform strategies and measure campaign success.
• Social Media Savant: Navigate social media landscapes with ease, utilizing platforms like Twitter, LinkedIn, Reddit, and Discord to engage developer communities and build brand awareness.
• SEO Strategist: Optimize content for search engines, leveraging keyword research tools (e.g., SEMrush, Ahrefs) and experience with CMS platforms.
• Headless Hero: Mastermind content strategy and execution using our Strapi headless CMS, ensuring seamless delivery across platforms.
• Blogging Bard: Publish impactful content on platforms like Medium, Dev.to, and Hashnode to cultivate thought leadership and attract developer audiences.
• Web3 Whisperer: Fluency in blockchain technologies and experience crafting marketing strategies for web3 projects.
• Branding Bard: Expertise in brand development and positioning, with a portfolio of successful brand campaigns.
• PR/Comms Pro: Experience managing media relations and crafting compelling press releases.
• Video Editing Virtuoso: Craft engaging video content using software like Adobe Premiere Pro, Final Cut Pro X, or equivalent.
• CMS Whiz: Experience with WordPress or other content management systems is a plus.
• CRM Maven: Manage customer relationships effectively, leveraging tools like Salesforce, HubSpot, or Pipedrive to track interactions, nurture leads, and personalize communications.

Tech Stack

• Maven
• Web3
• WordPress