About this role

Design and implement end-to-end marketing campaigns to drive hype, awareness, and adoption of new business product lines
Stay up to date with the latest industry trends and best practices
Lead and oversee reporting on the growth and health of social media communities
Develop and manage the content calendar across all marketing channels
Define and execute a best-in-class approach to community engagement
Monitor key performance indicators (KPIs) and marketing metrics across all channels
Create and oversee the production of engaging long-form and short-form content
Act as a strategic advisor to cross-functional teams

6-8 years of experience in content marketing, writing, and campaign management
Expertise in running high-impact growth marketing campaigns for technical audiences and end consumers
Exceptional creativity and strong writing skills
Advanced knowledge of DeFi, crypto, blockchain, and Web3 technologies
Strong analytical skills to track and interpret marketing performance metrics
Experience in content creation tools such as Adobe Creative Suite, Canva, and basic video editing software is a plus
Strong communication skills and fluent in English.

Senior Marketing Manager

Key skills