Work with the marketing department to get and understanding of the short term and long term marketing targets and then develop content strategies accordingly
Creating content which will catch maximum customer interest
Writing and reviewing content for websites, social media pages and public communications
Optimize Search Engine Optimization driven content and increase the site traffic
Ensure that the content is compliant with the copyright and data protection laws
Maintain consistency in content and ensure alignment with the brand history and plans
Update the website, social media and content pages periodically
Conducting research on the key SEO terms and incorporating them into the content to achieve maximum viewership

A Bachelor’s degree in communications, English, journalism, literature, marketing or other related fields
Experience as a content creator in prior roles creating strong and engaging content
Understanding of SEO best practices
Prior job experience in web traffic metrics, HTML and web publishing
Proficiency with content management systems and analytics software
Excellent writing, proofreading and communication skills
Detail oriented work style with good time management and organizational skills
Knowledge of various analytics platforms
Must be fluent enough in English to hold a conversation and convey information
Can work full-time, EST

Web Content Creator

Key skills