Oversee ad spend of $10,000/month, using platforms like Google Ads, Facebook Ads, Instagram, and other social channels to drive traffic and increase conversions for e-commerce sites.
Manage and execute paid ad campaigns to generate relevant, high-converting traffic to websites.
Regularly audit and optimize ad performance to maximize ROI and ensure that ad budgets are spent efficiently.
Manage social media pages across multiple platforms, engaging with audiences and increasing brand awareness.
Collaborate on content creation and marketing strategies that align with overall business goals.
Develop and execute outreach strategies to build social media communities, and nurture customer loyalty.
Support website SEO efforts to enhance organic visibility across search engines.
Work closely with the SEO team to ensure optimized landing pages, content, and product descriptions.
Implement outreach campaigns to improve backlinks, and domain authority, and drive targeted traffic.
Use analytics tools (e.g., Google Analytics, Facebook Insights) to track and report on the performance of campaigns and make data-driven decisions.
Provide regular performance updates and recommendations to improve campaign performance.
Requirements
3+ years of experience in media buying, social media management, or digital marketing, preferably within the e-commerce space.
Proven ability to manage high ad spends ($10k/month or more) and drive results.
Strong experience with Google Ads, Facebook Ads, Instagram, and other paid social media platforms.
Familiarity with SEO strategies, content marketing, and outreach techniques is a plus.
Highly analytical, with a data-driven approach to marketing.
Excellent communication skills for collaborating with internal teams and stakeholders.
Comfortable working with e-commerce platforms and third-party tools for campaign execution.
Ability to manage multiple projects and campaigns across various websites.
Proactive, results-oriented, and adaptable in a fast-paced environment.
Self-motivated and capable of working independently or as part of a team.
Benefits
Opportunities for growth and advancement
Competitive compensation package, including Maxicare HMO, after three-month probation period