Create compelling marketing content for B2B audiences across multiple formats, including landing pages and social media posts
Conduct comprehensive research on the topic
Collaborate with cross-functional teams (product, marketing, engineering) to gather insights
Transform technical use cases and best practices into accessible marketing content
Ensure content aligns with marketing objectives, brand guidelines, and conversion goals
Dig into new topics, covering different contexts and technical aspects, delivering outstanding content
Contribute to content strategy beyond SEO, focusing on thought leadership, brand storytelling, and user engagement
Bring creative ideas and strategic thinking to improve content across all marketing channels
Ensure content accuracy through fact-checking and stakeholder review

At least 2 years of creating high-quality content for B2B SaaS products (landing pages, blog posts, technical articles, social posts, marketing materials, etc.)
Proven track record of creating high-converting landing pages, persuasive marketing copy, and other short-form types of content
Strong UX writing skills with the ability to create clear, scannable marketing content that guides users toward action.
Comfortable breaking down complex tech topics for a non-technical business audience
Advanced understanding of storytelling, composition, and narrative structure
Excellent research skills to dive deep into topics and extract meaningful insights
Exceptional writing skills with impeccable grammar, tone consistency, and brand voice adaptation
Strong attention to detail
Analytical thinking and a logical approach to structuring complex information for maximum clarity
Fluent English (written and spoken)
Strong communication skills with experience collaborating across marketing, product, and engineering teams
Able to operate effectively with minimal supervision.
Confident collaborating directly with subject-matter experts.
Proactive in developing a deep understanding of the product, its features, and its value proposition
Take full ownership of responsibilities and see projects through to completion.
Highly organized, able to manage workload across multiple content streams.

Marketing Copywriter

Key skills