Launch Narratives: Create concepts and copy for campaigns introducing new products and features.
Digital Performance: Write ads (Meta, Google, YouTube) focused on metrics like CTR and ROI.
CRM & Relationship Flows: Develop email marketing flows that engage and convert our user base.
High-Converting Pages: Structure landing pages with a focus on UX writing and technical persuasion.
AI-Enabled Optimization: Integrate artificial intelligence tools into the workflow to scale, increase productivity, and refine creative output.
Analysis and Iteration: Monitor copy performance and run constant A/B tests.
Desired Experience: We expect you to have worked in fast-growth environments (SaaS, e-commerce, or performance agencies) and to have a portfolio that demonstrates your ability to guide users through the sales funnel.
Requirements
Proven experience in marketing, with a focus on digital marketing.
Proficiency with digital marketing tools such as Google Analytics, Google Ads, and Facebook Ads.
Analytical skills and problem-solving ability.
Proactivity, organization, and ability to work well in a team.
Passion for marketing and a continuous desire to learn and develop professionally.
IA-First Mindset: Ability to craft effective prompts and use AI tools (such as ChatGPT, Claude, or similar) to optimize processes without losing the human touch.
Experience with product launches.
Knowledge of or experience with direct response marketing.