Participate in kickoff meetings to align objectives, context, and client history in order to develop projects that deliver value;
Perform diagnostics of existing client campaigns and creative assets;
Collaborate with the supervisor on media analysis and campaign planning;
Implement the media campaigns defined in the plan, ensuring deadlines and quality;
Communicate with clients to clarify questions, deliver presentations, and provide project updates through the channels agreed in the scope/contract;
Create creative briefs based on best practices and the client’s media strategy;
Monitor performance KPIs and carry out optimizations as the project progresses;
Prepare weekly/biweekly/monthly performance reports according to the standards defined by NP specialists;
Attend weekly/monthly results meetings with the client and supervisor to present reports, goals, and next steps;
Review deliverables with the assistant to avoid submissions outside technical media standards and to ensure they respect the project scope.

Performance Media Analyst

Key skills