Loyalty Marketing Analytics Intern

Role Overview

• Partner with Sales and Loyalty Marketing teams to develop B2B customer profiles and segments based on spend, trade/industry, and purchasing behavior leveraging our customer data
• Analyze customer data to identify differences in needs, value drivers, and buying patterns across segments
• Support hypothesis development around how messaging, offers, and channels should vary by segment
• Create clear, executive-ready materials (slides / summaries) that communicate insights and recommendations
• Present findings to internal stakeholders with guidance and mentorship
• Assist with ad hoc data requests from the marketing team.

Requirements

• Currently enrolled in an undergraduate or graduate program with a focus on Data, Marketing Analytics, or a related field
• Experience working within a Customer Data Platform (CDP) like Segment, Tealium, etc. as well as analytics platforms like Amplitude, Adobe Analytics, etc.
• Strong analytical curiosity and desire to understand customer behavior
• Ability to communicate insights clearly to technical and non-technical audiences
• Structured, organized approach to ambiguous problems.

Benefits

• Experience our culture firsthand – We value generosity and believe that work should be both fulfilling and engaging. From intern socials and team lunches to an on-site visit at our headquarters and opportunities to attend department events, we create experiences that immerse you in our culture, helping you feel like a true part of the team.
• Build meaningful connections – Our people-first culture ensures you feel supported and respected from day one. Through meet-and-greets with leadership, networking opportunities, and collaborative projects, you’ll form meaningful connections and foster your professional development.
• We’re committed to growth – From everyday learning opportunities to our final presentations, we strive for continuous improvement. You’ll have the opportunity to bring fresh perspectives and innovative solutions to the table, while growing your communication skills in a supportive environment where your ideas are always heard.
• Get involved, make an impact – We believe the best way to learn is by doing. Our internship provides real-world experiences through hands-on training, job shadowing, department swaps, and cross-functional teamwork. With a commitment to improvement, you'll gain valuable insights into different areas of our business while strengthening your skills.