Senior Analyst, International Loyalty

Role Overview

• Continuously evaluate international TrueBlue performance, enrollment, member behavior, and engagement trends, and translate quantitative and qualitative analysis into actionable strategic insights
• Lead the development and execution of the International TrueBlue strategy, including market expansion, localization, and partner integration
• Support the development and maintenance of the international TrueBlue strategy and multi-year expansion roadmap, including market prioritization, localization approaches, and phased rollout planning
• Partner cross-functionally with Brand Marketing, Digital, Sales, International Operations, Airports, and Loyalty Benefits & Engagement to support international enrollment and engagement initiatives
• Analyze customer benefits across international markets, including earn, burn, tier value, and partner value propositions, to inform program enhancements
• Support program management and execution of the Mastercard Caribbean partnership from a loyalty and program enablement perspective, including coordination of initiatives and related projects
• Identify and assess new partnership opportunities in international markets that support TrueBlue growth, including local merchants, financial institutions, and ecosystem partners
• Collaborate with internal Partnerships teams to transition vetted opportunities for further development, negotiation, and execution
• Support the expansion of international earn-and-burn opportunities through partnerships and program enhancements
• Develop insights to inform diaspora and remittances-related engagement strategies, including corridor analysis and opportunity sizing
• Partner closely with the International Co-brand Senior Analyst to ensure co-brand products are fully enabled within the TrueBlue program and reflected in international acquisition and engagement strategies
• Define, compile, analyze, track and distribute international TrueBlue KPIs and reporting, supporting alignment across the Loyalty teams on how program performance is measured
• Own competitive and benchmark intelligence for international loyalty programs to inform program design, benefit valuation, and market prioritization
• Assist in the development of executive-ready materials, presentations, and strategic recommendations for senior stakeholders
• Other duties as assigned

Requirements

• Bachelor’s degree in Business, Marketing, Analytics, or related field; OR demonstrated capability to perform job responsibilities with a High School Diploma/GED and at least four (4) years of relevant experience
• Three (3) years of experience in loyalty, marketing, analytics, partnerships, or airline-related roles
• Strong analytical skills with the ability to interpret performance metrics and customer data
• Ability to manage multiple projects and competing priorities in a fast-paced environment
• Strong proficiency in Microsoft Office, particularly Excel and PowerPoint
• Strong interpersonal and communication skills with the ability to collaborate cross-functionally
• Spanish professional fluency required
• Available for occasional overnight travel (up to 10%)
• Must pass a pre-employment drug test
• Must be legally eligible to work in the country in which the position is located
• Authorization to work in the US is required. This position is not eligible for visa sponsorship
• Currently in possession of a valid passport or equivalent travel in and out of the United States

Benefits

• access to healthcare benefits
• 401(k) plan and company match
• crewmember stock purchase plan
• short-term and long-term disability coverage
• basic life insurance
• free space available travel on JetBlue