Director, Community – Developer Advocacy

Role Overview

• Own the community strategy, operating model, and platform decision, then launch and drive early momentum.
• Build core community programs (e.g. office hours, AMAs, challenges, champions).
• Own templates and the library end-to-end, including the template quality bar and review process.
• Build the technical content pipeline: intake, prioritisation, creation, QA, publishing, curation, and maintenance.
• Establish a bottom-up contributor motion (customers, champions, partners) to scale breadth and depth of our templates & library sustainably.
• Partner with wider Growth and Product org on developing strong feedback loops and improving user activation.
• Partner with Support to make the community genuinely useful from day one via clear escalation and coverage models.
• Partner with Marketing on packaging and amplification of programs and content.
• Define a small, high-leverage evangelism motion that feeds the community and content engine (bounded scope, minimal travel).

Requirements

• 10+ years of relevant experience in technical community building, developer advocacy/DevRel, technical education, ecosystem programs, or adjacent growth roles. Preferably with experience in an early stage, high growth company.
• Strong technical credibility with builders, with enough depth to operate as a power user and earn trust with technical practitioners.
• Demonstrated experience building technical communities and developer programs, including launching new motions and creating durable momentum.
• Proven ability to scale technical content or asset engines (e.g. templates, examples, playbooks), with clear standards and governance.
• A builder mindset with pace, you ship v1 quickly, learn in public, iterate, and keep the scope winnable, even with ambiguity.
• Strong judgement and ownership, able to set a high bar, prioritise well, and deliver outcomes in ambiguity.
• Metrics-oriented and operationally excellent, able to run a clear cadence and measure value, not just activity.
• Strong cross-functional leadership, partnering effectively across Product, Support, Marketing, and Partnerships to execute at pace.