Research and identify potential B2B customers who could benefit from Shure’s AV and IT solutions
Develop and implement strategies to generate leads through various channels, including webinars, social media, and industry events
Stay updated on industry trends, competitor activities, and customer needs to refine prospecting approaches
Understand and document customer business challenges and needs through active listening and strategic questioning
Educate prospects about Shure's products and solutions, demonstrating how offerings can address their AV and IT requirements effectively
Develop tailored proposals that clearly outline the benefits and value of Shure’s AV and IT solutions for each customer
Meet or exceed assigned sales targets and KPIs through effective management of the sales cycle (Opportunity tracking in Salesforce)
Work closely with the sales team, marketing department, customer success, and technical experts to ensure cohesive and comprehensive customer experiences
Maintain accurate and up-to-date records of prospect interactions, sales activities, and performance metrics using Salesforce CRM tools
Represent Shure at industry events and conferences
Requirements
Bachelor’s degree in Engineering, Marketing, Communications, or a related field
2-3 years of experience with comprehensive technical knowledge of audio principles and products