Defines and leads the local revenue and client growth strategy across radio, digital, sponsorships, and events.
Establishes a clear sales process for advertiser acquisition, retention, and share-of-wallet growth.
Drives pacing discipline, forecasting accuracy, and performance transparency at the market level.
Drives CRM and sales technology/tool adoption across all markets.
Partners with leaders of National and Digital sales to deliver sustained revenue growth and unmatched client outcomes.
Sets the strategy, standards, tools, and playbooks that enable sales teams to act as trusted growth partners.
Leads companywide strategy to grow local & controllable revenue by optimizing core, digital, and sponsorship assets.
Leads CMG Radio's annual sales planning strategy.
Champions outcome-based selling and client-first solution design.
Ensures consistency in account strategy, proposal quality, and value articulation across markets.
Leads, coaches, and develops market sales leaders.
Align goals, incentives, and behaviors to local revenue and client growth objectives.
Fosters a culture of accountability, collaboration, and continuous improvement.
Partners with VP/GMs and cross-functional leaders to align revenue strategy with market priorities.
Measures of Success: Sustainable local revenue growth by optimizing core, digital, and sponsorship assets.

Deep understanding of media strategy, planning, and execution across digital, commerce, social, radio core, and local event media channels.
Proven experience in a client-facing, senior media leadership role, ideally in a fast-paced organization.
Strong track record of organizing and leading, through influence, large, cross-functional teams to achieve strategic goals.
Proven track record in media and Radio sales leadership.
Exceptional leadership, negotiation, and interpersonal skills.
Strong analytical and strategic planning skills.
Proven track record of recruiting and developing sales leaders.
Experience with CRM and sales forecasting tools.
Entrepreneurial self-starter with a deep sense of accountability, creativity, resourcefulness, and a passion for business and dissatisfaction with the status quo (always thinking of ways to improve and grow).
Dynamic and inspiring leader who can drive a team to deliver top performance every day against assigned business goals and effectively engage and influence a variety of audiences.
Requires travel up to 50%.

CMG provides valuable local and national journalism and entertainment content to the people and communities it serves.
Competitive salary

Vice President, Local Revenue and Client Growth

Key skills