Develop and execute specialized Go-To-Market strategies specifically for the AWS FSxN business line
Drive demand generation and net new adoption by utilizing propensity models to identify high-potential prospects
Design and implement comprehensive enablement programs that empower the sales team to effectively communicate the technical and business value propositions of FSxN to enterprise customers
Create and execute specialized sales plays tailored to specific high-growth workloads, critical cloud use cases, and key industry segments
Spearhead initiatives to increase the utilization and scaling of FSxN solutions across both new and existing customer environments
Conduct regular market research to identify competitive trends, threats, and new opportunities within the AWS storage landscape to inform positioning
Develop targeted GTM plans for key market segments, including the creation of specific customer personas tailored for AWS cloud practitioners and executives

7-10 years of experience in go-to-market strategy, sales, or business development
Proven experience collaborating effectively with cloud provider teams, specifically coordinating GTM efforts with AWS
Bachelor’s degree in marketing, Science, Business, or an equivalent field
Active use and proficiency in AI tools to enhance productivity and GTM strategy development
Deep understanding of public cloud infrastructure, specifically holding an AWS Cloud Practitioner certification or equivalent knowledge
Demonstrated success in implementing GTM programs, creating effective sales plays, and building compelling use case and messaging content
Excellent communication and presentation skills, with the ability to articulate complex technical concepts to various audiences
MBA or equivalent advanced degree preferred.

GTM Specialist, AWS FSx, NetApp ONTAP

Key skills