Own and define the product roadmap for their product lines
Clearly define user personas including identification of user problems and serve as user evangelist
Research our customers and the market generally, to understand, validate and become an expert in their challenges and problems
Analyze usage of our existing products to understand how customers are interacting with our solutions and if they are achieving their goal
Articulate product goals and measures of success to business
Perform analysis of competitors and identify competitive threats
Build consensus within the product and engineering teams on the correct product solutions to help solve customer problems
Work with engineering teams to clearly scope and roughly size product solutions before we start development so we understand the time and effort required to build those solutions
Helping validate product hypotheses with surveys, usage analytics, A/B testing, etc.
Clearly define user personas including identification of user problems and serve as user evangelist
Direct research efforts of Business Analysts and project managers
Run brainstorming & interview sessions with end users
Write clear, coherent user stories with detailed acceptance criteria
Generate simplified wireframes and design mocks to define user flow
Lead groomings, standups, post mortems and negotiate feature build out with engineering teams
Conduct timely product reviews and sign-offs of new features and work with engineering to thoroughly user-test and ensure resulting build matches what was committed to in each sprint
Guide go-to-market strategy for new features and products, including consumer-ready communications for marketing & sales teams
Attend daily stand ups and biweekly sprint planning with engineering teams to obliterate blockers, manage dependencies / prerequisites while product is being developed
Requirements
3-5 years experience in product management, product development, product design or similar field
Very strong verbal and communication skills
Familiarity or experience with Agile and scrum software development processes
Strong organizational skills and ability to handle multiple tasks
Strong analytical problem solving and solution finding skills
Very strong writing and presentation skills (including but not limited to describing simple user stories, jobs-to-be-done requirements for engineering teams, value proposition statements, etc)
Experience working in SaaS organizations and comfortable working within large, cross-functional teams that include engineering, customer success, marketing, and sales
Relevant industry experience, either with marketing & advertising technology or developing on Facebook & other social APIs
Positive, upbeat and customer-service oriented
Ability to manage changing priorities within a highly dynamic environment
Ability to perform duties with limited oversight
Willing and able to learn new skills as required
Benefits
Employer sponsored medical, dental and vision with a variety of coverage options
Company provided and supplemental life insurance
Paid vacation and sick time
Paid company holidays
A Spirit day to encourage and allow our employees to more easily volunteer in their community
A 401K plan
Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving
A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!