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Content Marketing Specialist – Marketing & Brand at Alberta Blue Cross | JobVerse
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Content Marketing Specialist – Marketing & Brand
Alberta Blue Cross
Website
LinkedIn
Content Marketing Specialist – Marketing & Brand
Canada
Full Time
4 days ago
No H1B
Apply Now
Key skills
Drupal
Joomla
WordPress
Communication
About this role
Role Overview
Collaborate with design, marketing and digital teams to ideate and define content goals
Support content planning and strategy: Implement integrated, audience driven content strategies
Assuming responsibilities as a project manager on some projects
Content research and creation and/or curation
Working with a variety of business stakeholders to identify business goals
Intelligence gathering to write for a variety of mediums
Responsible for maintaining the functional flow of content as an asset throughout the business
Content creation and optimization
SEO and keyword strategy to improve organic visibility
Quality assurance and brand alignment
Content delivery and measurement
Requirements
Bachelor’s degree in journalism, marketing, communications, or a related field
Minimum of three years in content creation, copywriting or communications
Familiarity with content management systems (e.g., WordPress, Drupal, Joomla)
Proficiency in content and layout design tools (e.g., Adobe InCopy, InDesign)
Strong computer skills (MS Office)
Excellent written and verbal communication skills
Ability to adapt to changing content trends and technology
Tech Stack
Drupal
Joomla
WordPress
Benefits
health coverage
opportunities for career growth
healthy work-life balance
diversity and inclusion
Apply Now
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