Conduct keyword research to identify relevant search terms related to HVAC, plumbing, and related services
Optimize website content, including blog posts, landing pages, and service/product pages
Monitor and analyze website performance using tools such as Google Analytics and Google Search Console
Collaborate with the marketing team to develop and implement SEO strategies
Stay updated on industry trends, Google algorithm changes, and SEO best practices
Assist with link-building campaigns and outreach to relevant websites
Track and report on SEO performance metrics such as keyword rankings, traffic, and conversions
Provide recommendations to improve website structure, user experience (UX), and overall content strategy

Proven experience in SEO (experience in HVAC or plumbing industry is a strong advantage)
Familiarity with SEO tools such as SEMrush, Moz, or Ahrefs
Strong analytical skills with attention to detail
Excellent written and verbal English communication skills
Self-motivated and able to work independently
Basic knowledge of HTML and content management systems (CMS)

SEO VA

Key skills