Senior Media Buyer

Role Overview

• Own the execution and optimization of large-scale paid media campaigns and additional growth channels.
• Allocate and manage significant ad budgets with a focus on sustainable scaling and efficiency.
• Develop structured testing roadmaps across creative, audiences, offers, and landing pages.
• Continuously optimize toward ROAS, MER, CAC, and overall acquisition efficiency targets.
• Design and maintain advanced campaign structures and audience segmentation strategies.
• Implement rigorous creative testing frameworks and performance iteration cycles.
• Identify performance bottlenecks across the funnel and drive actionable optimizations.
• Use third-party tracking systems and reporting tools to guide data-driven decision-making.
• Manage and optimize campaigns across Google Ads, TikTok, Pinterest, X (Twitter), Native (Taboola/Outbrain), CTV, and Linear TV.
• Evaluate channel expansion opportunities based on performance data and scalability potential.
• Partner closely with designers, editors, and copywriters to brief and iterate high-performing creative.
• Apply strong understanding of ad psychology and offer positioning to drive conversion improvements.
• Contribute to landing page CRO strategy and structured A/B testing initiatives.
• Analyze performance trends to identify growth drivers and scaling opportunities.
• Translate data insights into clear, actionable optimization plans.
• Stay ahead of platform updates, algorithm shifts, and evolving media buying best practices.

Requirements

• 5+ years of proven experience managing large-scale paid media campaigns across multiple platforms.
• Demonstrated success scaling ad accounts to 7
• or 8-figure annual spend while maintaining efficient ROAS, MER, and CAC.
• Deep expertise in Meta Ads (Facebook & Instagram).
• Advanced knowledge of campaign structure, audience segmentation, and creative testing frameworks.
• Strong analytical ability and experience using third-party tracking and reporting tools.
• Proven experience managing and optimizing across Google Ads, TikTok, Pinterest, X, Native, CTV, and Linear TV.
• Strong understanding of creative strategy, ad psychology, and performance-driven creative iteration.
• Experience optimizing both e-commerce and lead generation funnels.
• Excellent communication and cross-functional collaboration skills.
• Self-starter mindset with a strong bias toward testing, iteration, and continuous improvement.

Benefits

• Flexible working hours
• Work wherever you choose.
• Unlimited Paid Time off
• Paid non-working holidays per country of residence.
• Fun and casual work environment.
• We are a diverse, global team!