Own and drive the strategic roadmap for marketing platform capabilities that power scalable, personalized promotional experiences.
Lead cross-functional teams through discovery, development, launch, and iteration of high-impact promotional tools across web and mobile.
Translate vision into clear requirements, business cases, and measurable success metrics aligned to company objectives.
Build and scale capabilities for dynamic offer creation, audience targeting, gamification, and lifecycle engagement.
Embed experimentation, automation, and machine learning to improve targeting precision, measurement accuracy, and performance from impression to play.
Partner across Engineering, Marketing, Analytics, Data Science, and Operations to deliver seamless solutions and influence broader platform strategy.
Evaluate and integrate third-party technologies to accelerate execution and expand platform capabilities.
Ensure promotional experiences are relevant, frictionless, and designed with responsible gaming principles in mind.

Bachelor’s degree or equivalent practical experience
5+ years of Product Management experience, ideally in marketing technology, promotions, retention platforms, or customer-centric digital products
Proven experience building and scaling platform capabilities in fast-paced, cross-functional environments
Deep understanding of promotional and retention strategy, customer behavior, and omnichannel engagement
Strong analytical and experimentation expertise, with experience applying performance data and machine learning concepts to drive automated, scalable solutions
Excellent communication and stakeholder management skills, with the ability to influence across technical and business teams
Comfort operating in complex, ambiguous environments while balancing long-term strategy with near-term impact
Strong ownership mindset and commitment to continuous improvement.

Senior Product Manager, Promotional Experiences

Key skills