Develop and execute multi-channel digital campaigns in collaboration with designers, writers, developers, strategists, and account teams
Craft engaging, brand-right marketing copy that aligns with business objectives, user needs, and campaign goals
Write clear copy with minimal supervision
Transform high-level messaging into activation-level copy that resonates with target audiences while driving KPIs
Ensure consistency and excellence in style, quality, and tone across all content
Lead content strategy discussions by asking the right questions about audience, intent, and impact
Present and defend creative work to internal stakeholders, including writing leads and creative directors

A Bachelor's degree in a relevant field
7-10 years of experience in marketing and content writing, including editing and reviewing copy
A strong portfolio demonstrating expertise in brand storytelling, campaign messaging, and digital content strategy
Experience writing for sportswear brands

Writing Lead

Key skills