Senior Director, Strategy

Role Overview

• Serve as the primary strategy partner to the President, U.S., supporting critical business decisions and acting as a trusted advisor on enterprise and U.S.‑specific strategic priorities.
• Play a central role in the planning and annual execution of Hershey’s 3‑year Enterprise Strategic Plan, with ownership of U.S. strategy integration across Confections, Salty Snacks, and Functional Snacking.
• Lead U.S. strategy development, including portfolio choices, growth priorities, investment tradeoffs, and long‑range scenario planning.
• Maintain a strong external mindset, synthesizing consumer, customer, competitive, and macroeconomic trends to inform strategic choices and challenge internal assumptions.
• Independently scope, structure, and lead high‑impact strategy projects, including work planning, stakeholder engagement, and executive alignment.
• Lead complex problem solving and address critical strategic issues facing the U.S. business as they arise.
• Lead team to synthesize and analyze multiple internal and external data sources (POS, household panel, inventory, shipments, P&L statements, market trends, competitive insights) to develop clear, actionable business recommendations.
• Develop executive‑level presentations for the President, U.S., CEO, Executive Leadership Team, and Board of Directors (e.g., enterprise updates, Board materials, external presentations).
• Lead critical cross‑functional initiatives, partnering closely with Commercial, Marketing, Finance, Supply Chain, and R&D leaders to ensure strategies are grounded in execution realities.
• Directly lead and develop team members by setting clear expectations, coaching for performance, and building future enterprise leaders.
• Own talent development outcomes for the team, including performance management, capability building, and succession planning.
• Be recognized as an established leader and consultative partner among senior leaders across functions and geographies.

Requirements

• Bachelor’s degree required, MBA or equivalent marketplace experience highly preferred.
• 12–15+ years of combined experience in a leading CPG company, top‑tier strategy consulting firm, or a combination of both.
• Significant experience in corporate strategy, business unit strategy, or U.S. commercial leadership roles.
• Demonstrated success influencing senior executives and leading strategy in complex, matrixed organizations.
• Strong understanding of U.S. category dynamics, commercial strategy, and P&L management.
• Experience leading large, cross‑functional initiatives across multiple businesses or portfolios.
• Proven ability to operate at both a strategic altitude and a practical execution level.
• People leadership experience and the ability to lead through influence across teams and functions.

Benefits

• Equal Opportunity Employer
• Reasonable accommodation for individuals with disabilities