Manage ongoing optimization efforts to meet campaign goals, including daily management of campaign budgets, bid management, reporting, keyword and targeting strategies, and campaign revisions based on performance history and our client's goals.
Execute retail campaigns and traditional search campaigns, including account setup, campaign builds, daily optimization, bid strategy development and budget pacing.
Assist with media plan creation from visual aids to detailed descriptions of partners and strategy.
Interpret performance reports to provide actionable insights and analysis.
Ensure campaigns are run to agreed upon best practice guideline.
Assist and attend both internal and external weekly calls and meetings with clients and vendors.
Collaborate across our client team and channels.
Requirements
Strong interest in digital marketing, eCommerce, or retail media
Solid analytical and problem-solving skills; comfortable working with data to draw insights
Familiarity with Excel or Google Sheets (e.g., pivot tables, basic formulas, vlookups)
Clear verbal and written communication skills
Detail-oriented with strong organizational and time management abilities
Ability to learn new tools and platforms quickly in a fast-paced environment
Self-starter attitude with a collaborative mindset