Design, build, and launch multi-channel campaigns that drive high-quality awareness and intent
Act as the primary Hubspot owner for the team (with Ops support) to build and automate landing pages, emails, webinars, and workflows that power lead generation and engagement
Collaborate with Product Mktg, Brand & Comms, and others to craft copy that hooks and design landing pages that convert
Dive into Hubspot, Salesforce, ad platforms, and other tools to see what’s working, apply learnings, and help propel the team forward
Monitor and report campaign performance
from Hubspot to Salesforce, Marketing to Sales
and push forward next steps or optimizations at a rigorous pace
Leverage AI tools to accelerate production and execution, helping our team stay agile and high-output
Support the overall GTM function to illustrate the value of HelioCampus to prospects and customers to improve conversion rates from MQL to opportunity

Bachelor’s degree (or equivalent combination of education and experience in marketing)
2–3 years of growth marketing or demand generation experience (B2B SaaS or edtech preferred)
Experience with HubSpot
Ability to execute across multiple channels (email, paid, social) with deep expertise in at least one
Strong analytical skills and ability to translate performance data into creative pivots
Exceptional written and verbal communication skills
Strong project management and time management skills
Collaborative mindset and comfort working cross-functionally
Experimentation mindset, including adoption of emerging tools and AI
Ability to travel up to 10%

Growth Marketing Manager

Key skills