Support execution and oversight of the demand generation marketing mix, including social media, email marketing, events, content production, and media buying
Partner with the Senior Marketing Director to manage cross-functional initiatives and oversee campaign execution from start to finish
Own and manage partner marketing programs to increase engagement, leads, and revenue from integration and channel partners
Assist in the production of marketing content, including video, audio, and graphic design graphics
Travel 2-3 times per year to trade shows and events
Help optimize marketing performance by tracking KPIs, reporting on results, and identifying areas for improvement
Work with Sales, CX, and Product on various initiatives, including enablement, training, GTM, collateral, content creation, video production
Bring fresh ideas to the table to help improve processes, creative, and performance across all channels
Analyze campaign performance and provide recommendations for improvement on existing and future campaigns
Requirements
B.A / B.S degree or equivalent experience
3-5 years of experience in a B2B SaaS marketing role, with exposure to multiple marketing functions (e.g., email marketing, events, content, paid media, marketing automation)
Proficiency with data analysis in Excel
Experience with HubSpot, WordPress, and Salesforce
Experience managing cross-functional marketing campaigns or projects
Excellent organizational skills and ability to balance strategic thinking with hands-on execution
Hands-on experience planning and producing marketing content
Experience with media buying, email marketing, and campaign execution
Understanding of HTML, CSS and Javascript
Proven experience in managing multiple projects at the same time
Strong negotiation skills and experience working with media vendors
Proven project management skills with the ability to work cross-functionally with creative, sales, and executive stakeholders
Proven experience with leveraging AI tools in both professional and personal settings. ButterflyMX is an AI -forward organization and the ability to optimize efficiency using AI is crucial in every role.
Strong communication and collaboration skills with the ability to build relationships across various teams and departmentsProven success operating in a fast-paced, high-growth environment
Proactive, curious, and ready to jump into anything that will increase revenue
Tech Stack
JavaScript
WordPress
Benefits
Comprehensive Medical (ButterflyMX covers 90% of the cost)
Dental, and Vision plans (ButterflyMX covers 100% of the cost) starting day 1
401(k) plan with a match
13 paid holidays, 25 PTO days
Paid Family Leave
Employee Assistance Program
Quarterly self-care stipends
Access to optional benefits including pre-tax flexible healthcare spending accounts (FSA and HSA), Dependent Care FSA, and Commuter Benefits, as well as optional Supplemental Life, AD&D, Hospital Indemnity, Disability, Legal, Accident, Critical Illness, Pet, and Personal Liability Insurance