Regional Director, CMS

Role Overview

• Drive new business growth by selling Modern Campus’ Web Content Management (CMS) solution to colleges and universities across an assigned territory.
• Own the full sales cycle—from qualifying inbound and outbound opportunities through close—with a focus on institutions seeking to modernize their digital presence, improve enrollment outcomes, and streamline web governance.
• Act as digital transformation advisor, helping institutions connect their web strategy to enrollment growth, learner engagement, accessibility, and operational efficiency.
• Sell Modern Campus’ CMS to higher education stakeholders including Marketing, Communications, Enrollment, IT, and senior leadership (Director, AVP, VP, CIO/CMO levels).
• Stay current on CMS trends, digital marketing best practices, accessibility requirements, and higher education market dynamics.
• Manage a territory, inclusive of prospecting and relationship management of key accounts in the region.
• Develop in-bound/marketing qualified leads into meaningful pipeline opportunities.
• Represent Modern Campus at industry events, including presenting solo or with client advocates.
• Manage RFx processes in support of business opportunities within the assigned territory.
• Excel at a collaborative ‘Team Selling’ approach with a Solutions Engineer, as well as peer Regional Director(s) and Account Manager(s).
• Employ effective sales strategies and tactics to engage prospective client accounts.
• Follow a structured sales process leveraging pre-sales, professional services, product and marketing teams.
• Conduct impactful sales presentations, demonstrations, and ROI summaries to decision makers.
• Maintain an appropriate knowledge of the company’s solutions and the higher education industry.
• Effectively utilize and regularly update the company’s customer relationship management (CRM) database.
• Constantly and consistently build and maintain a strong pipeline of opportunities.
• Drive deal closure, including accurate and timely forecasting of closed business.

Requirements

• A minimum of 5 years' prior experience in selling SaaS solutions in Higher Education
• Prior experience selling CMS, digital experience platforms (DXP), web, or marketing technology strongly preferred
• Demonstrated ability to articulate value around digital transformation, enrollment optimization, governance, and accessibility
• Comfort selling to both technical and non-technical buyers, including Marketing, Enrollment, Communications, and IT teams
• A track record of achieving/exceeding sales goals
• Ability to articulate value around governance efficiency, compliance, academic agility, and student pathways
• A willingness and eagerness to initiate cold calls, cold emails, and general outreach to potential customers
• Proven success in selling to IT and ideally selling to Continuing Education and Professional Studies divisions (Director, VP and/or "C" level
• Consultative/problem solving approach to sales
• Outstanding communication, presentation and negotiation skills (verbal and written)
• Team Player with excellent organizational and time management skills
• Self-motivated, assertive, and disciplined
• Prior use of Salesloft a plus

Benefits

• Remote first workplace!
• Rewards and recognition programs
• Learning and development opportunities
• The ability to make a difference every day for universities trying to grow and students trying to learn!