Key skills
Stakeholder ManagementCommunication
About this role
Role Overview
- Own Google Ads (Search, Shopping, Performance Max, YouTube/Discovery where appropriate) for DTC acquisition and efficiency.
- Own Amazon Sponsored Ads (Sponsored Products, Sponsored Brands, Sponsored Display) to drive profitable marketplace growth and support launches and tentpole moments.
- Build and maintain clean account structure, consistent naming, and a documented testing roadmap.
- Deliver weekly channel scorecards and insights: what moved, why it moved, and what we’re changing next.
- Translate ad + search term learnings into clear cross-functional priorities for:
- creative testing briefs (hooks, angles, claims, formats)
- landing page focus areas (CRO inputs)
- Amazon listing optimization (titles, imagery, A+ inputs, pricing/promo recommendations)
Requirements
- 3
- 6+ years of hands-on PPC management in ecommerce (in-house, agency, or hybrid).
- Strong experience with Google Ads for direct response performance (Search + Shopping/PMax).
- Strong experience with Amazon Sponsored Ads (SP/SB/SD), including keyword strategy, product targeting, and launch/promo playbooks.
- High data literacy: advanced Sheets/Excel competence, comfort interpreting dashboards and building clear performance narratives.
- Experience improving product feeds (Merchant Center), landing page alignment, and/or onsite conversion inputs.
- Strong communication and stakeholder management—clear, calm, and action-oriented.
Benefits
- Base Salary: Up to $120,000 USD (dependent on experience and location).
- Bonus: Tied to agreed performance KPIs and efficiency guardrails.
- Equity: Meaningful ownership opportunity via vested stock options on a standard schedule.
- Comprehensive health/vision/dental benefits; Unlimited PTO; hybrid flexibility.