Develop a deep understanding of enterprise customer needs, pain points, and buying behaviors to craft compelling narratives that differentiate Smartsheet in the market
Define and execute the end-to-end product marketing strategy for our enterprise solutions, including positioning, messaging, value propositions, launches and go-to-market plans that resonate with enterprise decision-makers
Partner closely with Sales, Marketing, Customer Excellence, and Product to define effective messaging, campaigns, playbooks, and demos that enable revenue growth
Create compelling, customer-centric content that translates complex product capabilities into clear business value for enterprise audiences
Serve as the lead spokesperson for our enterprise solutions in strategic customer interactions, analyst briefings, and industry events
Leverage data-driven insights and customer research to continuously refine messaging strategies and measure business impact
Lead, mentor, and develop a team of senior product marketers—setting clear goals, providing guidance, and fostering a supportive, high-performing culture
Build strong relationships with senior stakeholders and executive leadership, influencing without authority to drive clarity and momentum
Take on additional cross-functional leadership responsibilities as needed

Bachelor's degree in business or equivalent discipline; MBA preferred
12+ years of product marketing experience in enterprise B2B SaaS; cloud and AI experience strongly preferred
7+ years of people management experience, with a proven track record of building and leading high-performing product marketing teams
Deep understanding of enterprise software, with the ability to translate technical innovations into business value
Demonstrated ability to define vision and strategy, translate them into actionable narratives and content, and deliver high-impact outcomes through product launches and campaigns
Expertise in crafting clear, compelling, and differentiated messaging and content that resonates with enterprise buyers and stands out in the market
Excellent communication and presentation skills, with experience engaging executives, industry analysts, and key stakeholders
Strong cross-functional leadership skills with proven ability to influence senior stakeholders and drive alignment across Product, Sales, Marketing, and Customer Success
Data-driven mindset, leveraging customer insights and market research to continuously refine and validate messaging strategies
Customer-obsessed approach with passion for solving complex enterprise problems
Ability to thrive in a fast-paced, highly collaborative environment

Medical/vision and dental coverage options for full-time employees
401k Match to help you save for your future (50% of your contribution up to the first 6% of your eligible pay)
Monthly stipend to support your work and productivity
Flexible Time Away Program, plus Sick Time Off
US employees are automatically covered under Smartsheet-sponsored life insurance, short-term, and long-term disability plans
US employees receive 12 paid holidays per year
Up to 24 weeks of Parental Leave
Personal paid Volunteer Day to support our community
Opportunities for professional growth and development including access to Udemy online courses
Company Funded Perks, including a counseling membership, local retail discounts, and your own personal Smartsheet account
Teleworking options from any registered location in the U.S. (role specific)

Senior Director, Product Marketing

Key skills