About this role

You will support the creation of editorial calendars.
Coordinating influencers and content creators.
Planning and executing in-house content productions for social media.
Contributing to the planning and development of content for the exclusive community for drivers of fully electric BMW models in the My BMW App.
Supporting content management and implementation of campaigns on the bmw.de website.
Planning, concept development and implementation of campaigns across all communication channels for the My BMW App.
Planning customer support campaigns, performing analytical success monitoring and deriving recommendations for improvement.
Supporting day-to-day operations, project management and coordination of steering committees.

Studies in Business Administration, Economics or a comparable degree, ideally with a focus on Marketing or Marketing Communications.
In the second half of a Bachelor's degree or enrolled in a Master's program.
Initial practical experience in an advertising agency or marketing department is desirable.
Confident user of MS Office.
Strong teamwork and communication skills.
Self-motivated with strong organizational skills.
Business fluent German and English.

Digital Marketing Intern, Social Media Communication

Key skills