Vice President, Analyst Relations, Competitive Intelligence

Role Overview

• Lead the global strategy and execution for Analyst Relations (AR) and Competitive Intelligence (CI), with an integrated approach that amplifies GTM impact, market relevance, and competitive differentiation.
• Create a unified view of the market landscape, combining analyst and competitive insights to align product strategy, marketing messaging, sales enablement, and customer success priorities.
• Deliver high-impact competitive intelligence assets, including win and loss analysis, battlecards, SWOT analyses, and executive briefs that empower teams across the business to compete effectively and win.
• Build a scalable intelligence framework that connects field feedback, analyst perspectives, customer insights, and market signals into cohesive, actionable guidance.
• Lead a seasoned AR team in deepening relations hips with top-tier analysts (e.g., Gartner, Forrester) and driving strategic engagements that influence perception and increase Genesys’ visibility.
• Lead and grow a high-performing CI team that delivers rigorous, forward-looking analysis of competitors, emerging trends, and market dynamics to guide strategic planning and field enablement.
• Drive strategic analyst engagements, briefings, inquiries, and evaluations to influence market perception and increase Genesys visibility.
• Ensure consistent, differentiated messaging across analyst reports, evaluations, and third-party engagements to reinforce our leadership in AI and CX.
• Translate market and competitive insights into actionable input for product planning, executive decision-making, and go-to-market alignment.
• Serve as a trusted advisor to senior leadership and a credible external voice on Genesys’ market position and competitive landscape.
• Foster a culture of collaboration, insight-driven impact, and continuous improvement across global teams.

Requirements

• 12 or more years of experience in competitive intelligence, analyst relations, product marketing, market strategy or related roles in B2B enterprise software, ideally focused on CX or AI.
• Proven success leading integrated Analyst Relations and Competitive Intelligence functions.
• Deep understanding of enterprise software markets, with strong exposure to AI and customer experience platforms.
• Demonstrated ability to influence go-to-market strategy through intelligence and analyst engagement.
• Exceptional analytical, communication, and storytelling skills with executive-level presence.
• Strong track record of shaping analyst perception and managing complex evaluations.
• Advanced cross-functional leadership and stakeholder management capabilities.
• Ability to thrive in a fast-paced, dynamic, and results-oriented environment.

Benefits

• Medical, Dental, and Vision Insurance.
• Telehealth coverage
• Flexible work schedules and work from home opportunities
• Development and career growth opportunities
• Open Time Off in addition to 10 paid holidays
• 401(k) matching program
• Adoption Assistance
• Fertility treatments