Building a global sales organization: developing and implementing a global portfolio sales function, including defining responsibilities for individual sales staff, reporting and performance management.
Acquisition and revenue responsibility: accountable for national and international new-customer acquisition as well as expanding sales relationships with designated existing customers to increase revenue.
Sales process management: ensuring optimal customer outreach and handling of customer inquiries across the entire customer journey.
Managing the full sales process, from lead generation and qualification to proposal preparation and after-sales service.
Account management: maintaining long-term customer relationships through regular contact and comprehensive commercial support.
Interface management: acting as the central interface between customers and internal service areas such as the trade fair team, marketing, IT and press.
Strategic leadership: further developing and implementing global sales strategies for our trade fair portfolio.
Market analysis: identifying growth potential and new business opportunities in global markets.
Trade fair and conference participation: actively representing the company at trade fairs and conferences to build contacts and expand our network.
Team leadership: leading and motivating an international sales team.

University degree in business, marketing or agricultural sciences — or an equivalent qualification.
Several years of experience in international sales, ideally in trade fair or event management.
Experience building and leading agile, international sales structures.
Strong understanding of the agricultural and food sectors and a high affinity for international markets.
Strong leadership and communication skills combined with intercultural competence.
Fluent German and English (written and spoken); additional languages are an advantage.
High degree of initiative, goal orientation and strategic thinking.
Willingness to travel frequently.

Sales Director – Global Trade Fair Portfolio

Key skills