Words that convert and strengthen the brand
You are not only a creative copywriter but you think in holistic content strategies that excite our target audiences and measurably advance our business goals.
As our Copywriter & Content Marketing Specialist, you are the engine behind all written content across digital channels.
Your focus is on performance — copy that informs, inspires, persuades and, above all, sells.
In this key role you combine the art of writing with data-driven strategy: Copywriting & Conversion Optimization: conceiving and writing high-converting copy for digital ads (Social Ads, Google Ads) and landing pages that directly contribute to conversions.
Creation of persuasive product detail pages and targeted email marketing sequences for customer activation.
Content Strategy & SEO: developing and implementing an effective content marketing strategy that supports our business objectives.
Keyword research, implementation-focused SEO copywriting and production of high-quality, informative content (blog posts, guides, FAQ sections).
Editorial ownership of our social media channels (captions, stories, etc.) with a focus on engagement and reach.
Active, brand-compliant community management and the development and maintenance of a positive online presence.
Independent maintenance, structuring and publication of all content in our CMS (Content Management System).
Close collaboration with graphic and video specialists to ensure text and visuals harmonize perfectly.

Excellent copywriting skills: proven experience creating conversion-oriented marketing copy (please include work samples/portfolio).
Solid content marketing and SEO knowledge: you can derive content strategies, perform keyword research and optimize content for search engines.
Creativity and stylistic confidence: outstanding, error-free German language skills (C2) and the ability to make complex topics simple and emotionally engaging.
Digital marketing mindset: you think in KPIs, customer journeys and performance.
Tool proficiency: confident use of common digital tools (especially CMS platforms).
AI-assisted content optimization: you use modern AI tools to support research, brainstorm new content ideas, generate initial drafts and increase efficiency in the copywriting process.
Basic knowledge of design & video: an understanding of requirements for image and video assets to collaborate efficiently with design teams.
Experience in community management and working with various social media platforms.

Freedom and flexibility: remote work is standard for us. An optional workspace in Vienna is available for in-person collaboration.
Modern culture: a young company with a startup spirit and the opportunity to be part of a sustainable, innovative team.
Flat hierarchies: we value open, equal communication and short decision-making paths.
Fitness benefit: take advantage of our EGYM Wellpass offering.
Focus on your strength: a position where strategic content marketing and copywriting are central, supported by modern AI technologies.
Training & innovation: we support your development through training, especially in forward-looking areas such as SEO and AI.

Copywriter, Content Marketing Specialist

Key skills