Insight Manager

Role Overview

• The Insight Manager reports to one of the teams of Senior Research Managers.
• Manage quantitative, qualitative and community research projects, with the supervision of senior researchers.
• Project Management
• The Insight Manager is the project owner for several smaller tactical projects which are taking place simultaneously, with little direction from seniors.
• Play a supporting role on larger strategic projects.
• Cross-department relationships are an example to junior consultants.
• Activity Design
• Lead on deciding the best approach and ideas for capturing the data needed.
• Can design most types of Activities with only light direction from seniors.
• Fieldwork
• A confident moderator.
• Capable of going beyond taking what people say at face value, laddering to understand the unspoken and emotion, which sit deeper.
• Able to evaluate the status of survey fieldwork and make decisions facilitating fieldwork progress (e.g., regarding modification of quotas).
• Analysis and Reporting
• Able to analyze any Activity data.
• Take the lead in designing an analysis plan, which is used to brief others (e.g., PST, external moderator, etc.).
• Create client-ready reports that include conclusions and recommendations before final input from seniors.
• Ensure that insights from other sources (e.g., Culture and Trends, client data) are brought in at key points to add value.
• Solution Design
• Can interpret a client's information needs and translate them into overall project design and deciding on the right Activities and Solutions to use.
• Able to spot opportunities to incorporate solutions beyond primary research (e.g., Culture Trends, crowdsourcing through eÿeka, etc.).
• Presenting
• Regularly give presentations to clients, with support from seniors.
• Involved in the preparation of client workshops / brainstorms and attend in a supportive role.
• Account Management
• An independent client handler.
• Can build good working relationships with clients and have learnt to flex style as needed.
• Involved in presenting NTMY meetings with clients.
• Growth Marketing
• A master of every client’s sector (e.g., what their key business topics and KPIs are).
• Share internal content with own network and support the account with this too.
• Can create contents (e.g., blogposts, client case studies etc.).
• Commercial Management
• Aware of commercial skillset and how can they complement other assets in the team.
• Experienced with customer relationship platforms (e.g., Microsoft Dynamics 365).
• Understand our unique selling arguments of the tools / methods / solutions we offer and how we position vs. competitors.
• Committed to the principle of a client facing target, beyond project interactions.
• Business financial acumen continues to grow and take ownership of the contribution to the financials on a project.
• Involved in the brainstorming and (co-)writing of proposals for simple projects.
• Actively participate in smaller / simple sales pitches.
• Proactively looking to support the (Sr) Business Director, to gain experience in reaching out to new clients.
• Coaching
• Support the development of junior consultants through on-the-job coaching.

Requirements

• A bachelor's degree or higher in a related field (e.g., social science, psychology, business, or economics).
• At least 5-7 years of professional market research experience.

Benefits

• Job Benefits