Conceptualize and implement communications for complex products that require explanation
Develop concepts and copy for campaigns and digital touchpoints
Work closely with design and provide guidance for precise content
Analyze briefs and target groups
Write clear, relevant, and activating copy
Participate in client calls and present results
Guide projects from kickoff through concept development to presentation

At least 5 years of relevant professional experience in copywriting with a focus on complex products that require explanation
Experience in insurance and financial communications is a plus
Excellent language skills: precise, clear, and stylistically confident
Quality-driven by nature
Progressive mindset with continuous self-improvement
Comfortable using ambiguity as a starting point
Equally at home with long copy as well as concise headlines, claims, and digital text formats
Ability to translate topics into structured, audience-appropriate messaging
Reliable performance, even during high-intensity phases
Willingness to take responsibility and receptiveness to constructive feedback
Digitally savvy: social media platforms, performance logic, browser-based tools
Experience with AI tools and advanced prompting techniques
Native-level German; good written and spoken English is a plus

Autonomous, self-directed work
Individual freedom and scope for initiative
Diverse opportunities for creative influence
Constructive, friendly collaboration within the team
Clear and transparent communication on an equal footing
Varied and challenging tasks
Fair working hours
Healthy work–life balance
Flexible working hours
Personal working-time account
Hybrid work model
Modern, ergonomically equipped agency
Multiple meeting rooms
Quiet retreat areas
Large, cosy communal kitchen
Regular remote working
Preference given to applicants with severe disabilities in cases of equal suitability, qualification, and professional performance

Senior Copywriter

Key skills