Identify and develop new business opportunities
Build and maintain relationships with clients
Create and implement sales strategies
Meet and exceed sales targets
Conduct market research and analysis
Manage and grow existing client accounts
Provide excellent customer service and support
Upsell and cross sell products and services
Address and resolve any client concerns or issues
Maintain accurate records and reports of client interactions and sales activities
Stay up-to-date with industry trends and product knowledge
Promote and educate clients on new products and services
Assist in the development of marketing materials and campaigns
Participate in trade shows and events to promote company and products
Provide feedback and insights for product development
Prepare and submit sales reports and forecasts
Manage and maintain CRM database
Coordinate and schedule sales meetings and presentations
Handle invoicing and payment processing
Monitor and track sales expenses and budgets

Bachelor’s degree in Business, Engineering, Environmental Science, or a related field (or equivalent experience).
5+ years of technical sales experience, preferably within water treatment, aquatics, disinfection systems, pumps, or related industrial technologies.
Demonstrated success managing complex sales cycles and closing high‑value projects.
Strong understanding of disinfection technologies (UV, ozone, chemical, or similar) and their application in aquatics or commercial pool environments.
Proven ability to deliver compelling sales presentations to engineers, facility operators, consultants, and channel partners.
Excellent communication, negotiation, and relationship‑building skills.
Ability to develop and execute territory or market‑specific sales strategies.
Willingness to travel within the assigned region.

Sales Representative

Key skills