Key skills
Web3DeFi
About this role
Role Overview
- Design and co-execute full-suite token marketing strategies for high-value clients
- Develop comprehensive token marketing strategies across pre-launch, launch, and post-launch phases
- Own full-suite marketing planning for clients
- Design token positioning frameworks aligned with tokenomics, roadmap, and ecosystem narrative
- Lead launch strategies (TGE, exchange listings, staking programs, incentive campaigns, ecosystem activations)
- Advise clients on market timing, competitive landscape, and narrative positioning
- Act as strategic marketing advisor during token lifecycle events
- Interfacing with partner agencies and internal team on the execution and success of the planned strategy
Requirements
- 5+ years in marketing, with at least 3+ years in Web3/crypto
- Proven track record working on token launches or scaling token ecosystems
- Deep understanding of tokenomics, DeFi, L1/L2 ecosystems, NFTs, or emerging Web3 verticals
- Strong grasp of crypto-native growth channels (X/Twitter, Discord, Telegram, KOL networks, on-chain campaigns, crypto media)
Tech Stack
- Web3
Benefits
- Fully remote, flexible schedule
- High ownership and direct impact on company growth
- The opportunity to work with one of the most active teams in Web3 marketing.