Design and maintain an AI technology stack that supports automated customer life cycles and product-led engagement
Unify customer data into a definitive system of record to power all automated communications and buyer journeys
Evaluate and implement AI tools and data constructs that solve specific friction points in the freemium and trial conversion process
Establish data pipelines and model governance to ensure reliable, scalable, and automated insights
Implement AI-driven experiences within the application to communicate directly with users based on real-time behavior
Develop AI-powered health monitoring and expansion strategies to drive engagement beyond the initial sales meeting
Scale operations through automation, focusing on 'human-in-the-loop' workflows rather than managing a large manual team
Provide recommendations to product and marketing teams on building the foundation for new, automated GTM motions
Serve as the AI subject matter expert, 'charting the path' for growth by translating business requirements into technical AI solutions
Conduct a 90-day 'listening tour' to map out current onboarding processes, data availability, and build customer empathy
Establish performance metrics and continuously optimize AI models based on business outcomes and ROI

5+ years in revenue, sales, or marketing operations with recent, hands-on experience implementing AI tools
Proven experience at a Product-Led Growth company, ideally at the Series C stage
Strong background in data analysis, aligning data models, and evaluating model performance
Data-driven and experimentation-minded with specific experience in freemium/trial conversion models
A 'scrappy' approach to execution with the ability to manage vendor relationships and lead change management

Own your results and make a tangible impact on the business
Develop a deep understanding of GTM working closely with leadership across sales & marketing
Work with driven, passionate people every day
Be a part of an ambitious, supportive team on a mission

Director AI PLG

Key skills