Develop visual concepts and design systems for integrated campaigns spanning direct mail, print, digital display, social, web, and video.
Translate creative briefs and copy into effective visual executions that align with campaign objectives, audience insights, and brand guidelines.
Support creative ideation and brainstorming sessions, contributing thoughtful visual perspectives and executional ideas.
Execute creative from concept through final delivery, balancing strong design with performance and production requirements.
Lead hands-on design and production for print and direct mail, including letters, envelopes, inserts, brochures, and other physical formats.
Prepare press-ready files, ensuring accuracy across layout, typography, color, bleeds, trims, versioning, and printer specifications.
Manage production details such as personalization, variable data considerations, resizing, and mechanical setup.
Partner with internal production teams, vendors, and printers to ensure files meet technical requirements and timelines.
Design and adapt creative for digital channels including display, paid social, and web.
Support video and motion projects through storyboarding, layout design, and visual direction.
Ensure visual consistency and quality across static and motion assets.
Work cross-functionally with copywriters, project managers, strategists, media, analytics, and data teams to ensure creative aligns with broader campaign goals.
Incorporate client, legal, and compliance feedback efficiently while maintaining creative integrity.
Manage multiple projects simultaneously in a fast-paced, deadline-driven environment.
Review all creative deliverables for accuracy, craftsmanship, and adherence to brand and compliance standards.
Requirements
Bachelor’s degree in Graphic Design or a related field (or equivalent professional experience).
4–6 years of experience as an Art Director, preferably in an agency or performance-marketing environment.
Strong portfolio demonstrating:
Print and direct mail design
Production-ready execution
Digital and web creative
Video or motion support work
Advanced proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop).
Deep understanding of print production and direct mail workflows.
Strong attention to detail and commitment to quality.
Ability to manage multiple projects and deadlines with accuracy and efficiency.
Clear communication skills and a collaborative mindset.