Own end-to-end paid social strategy and execution for a portfolio of performance marketing clients.
Build media plans and manage budgets, pacing, forecasting, and ongoing optimizations.
Launch, manage, and iterate campaigns across platforms like Meta, TikTok, LinkedIn, Reddit, Snapchat, and other emerging channels when there is a clear testing rationale.
Drive a structured experimentation program for each of your clients, defining hypotheses and tests, and documenting learnings and next steps.
Partner with creative, landing page, and tech teammates to develop and QA assets, troubleshoot performance or tracking issues, and improve conversion rates.
Communicate clearly with clients to align on strategy, performance goals, and results.
Requirements
3+ years of hands-on paid social experience in a performance environment (agency experience is a plus).
Experience managing budgets over $300k a month.
Deep expertise in Meta Ads Manager (planning, building, troubleshooting, and scaling).
Comfort managing multiple campaigns and priorities at once, while still maintaining QA discipline.
Strong analytical ability:
can use data to find patterns and diagnose issues
can turn insights into clear actions.
Understand attribution models and incrementality testing.
Clear writing and communication skills (especially helpful in async environments).