Develop and activate storytelling campaigns that position Adobe’s executives, product leaders, and subject matter experts as authoritative voices across creativity, AI, content, and productivity.
Identify white space opportunities across traditional and emerging platforms to drive sustained visibility and engagement.
Build multi-channel visibility programs that extend beyond interviews including contributed content, speaking engagements, live and virtual events, social amplification, and strategic partnerships.
Serve as a trusted advisor to senior leaders and spokespeople; provide message development, interview preparation, platform strategy, and real-time counsel in high-visibility moments.
Cultivate and maintain strong relationships with journalists, editors, producers, creators, and influential voices that are shaping the creativity and technology landscape.
Monitor industry trends, competitive positioning, and media performance to inform strategy and continuously optimize impact.
Partner with Adobe communications teams as well as Product Marketing and Social to ensure a unified company narrative across channels.

8+ years of communications or media strategy experience, preferably in tech
Proven ability to build and execute integrated media campaigns across traditional and non-traditional channels
Strong network of business and technology media, including digital-first and emerging platforms
Demonstrated experience advising senior leaders or spokespeople in high-visibility situations
Exceptional writer and storyteller with ability to simplify and emotively express complex narratives
Highly collaborative, self-starter with expertise in managing multiple competing priorities in a fast-paced environment
BA/BS degree in Communications, English, Public Relations, Journalism, Creative Writing, Political Science or related field (or equivalent experience)

Senior Media Strategy Manager

Key skills