Conduct in-depth competitor research and product comparisons.
Break down feature sets, UX flows, UI patterns, pricing models, and positioning.
Identify gaps, innovation opportunities, and UX improvements.
Create structured comparison reports and visual research documentation.
Convert research into user flows, information architecture, and wireframes.
Design low-fidelity and high-fidelity prototypes.
Create interactive prototypes using Figma, Miro, and other UX collaboration tools.
Use AI tools to speed up research, generate layout variations, improve UX copy, and automate repetitive tasks.
Work with urgency and deliver iterations quickly in fast-moving product environments.

UI/UX Product Designer

Key skills