Digital Marketing Manager

Role Overview

• Owning and executing the digital go-to-market strategy for Placetel AI in Spain
• Taking responsibility for the local website (content, structure, UX, conversion optimization)
• Planning, executing, and optimizing digital marketing campaigns (paid search, paid social, SEO, email)
• Localizing messaging, value propositions, and content for the Spanish market
• Driving improvements across the full digital funnel, from first touch to lead or trial conversion
• Analyzing traffic, lead quality, conversion rates, and campaign performance to identify growth opportunities
• Collaborating closely with central teams (product, UX/UI, performance marketing, analytics) and external agencies
• Supporting local product launches, feature rollouts, and GTM initiatives
• Ensuring strong brand consistency while adapting to local market needs
• Working data-driven, running tests, and continuously optimizing performance

Requirements

• Bachelor’s or Master’s degree in marketing, business, digital media, or a related field
• 3+ years of experience in digital marketing, preferably in a B2B SaaS or tech environment
• Strong marketing allrounder skillset (website, performance marketing, content, analytics)
• Hands-on mentality with a strong execution focus
• Solid understanding of digital KPIs, conversion optimization, and growth funnels
• Experience working with CMS systems, analytics tools, and marketing automation
• Ability to work independently and take full ownership of a local market
• Native-level proficiency in Spanish
• Fluent English (German is a plus)

Benefits

• The opportunity to play a key role in the international expansion of Placetel AI
• High ownership and real impact in a fast-growing, AI-driven SaaS business
• A motivated, interdisciplinary Digital & Growth Team
• Flat hierarchies with a high degree of freedom and responsibility
• Remote-first setup with flexible working hours
• Strong focus on learning & development (trainings, certifications, personal growth)
• Modern work environment and regular team events
• Stability and long-term perspective within Gamma Communications